Partizan has announced that Danny Herman is now heading it's Music Video division, while the music video roster at the London-based production company is expanding with the addition of five distinctive new directors: Ronan Day-Lewis, Gee Small, Erik He, Fabien Frankel and Ellius Grace.

Herman has taken the reins of music videos at Partizan, while continuing to shape standout work across the company’s commercials slate. Nominated for Best Producer at the UKMVA 2023 and the recipient of numerous awards and nominations for his contributions to the music video landscape, Herman steps into this dual role as Partizan deepens its focus on music-driven visual culture and the next generation of filmmaking talent.

The five new signings to the company's music video roster span a range of visual styles and creative disciplines, while sharing a focus on original ideas, precise execution, and a collaborative approach to working with artists and labels. Their work collectively pushes form and format while remaining grounded in strong visual identity and performance-led storytelling.

Bringing Fabien, Gee, Ronan, Erik and Ellius into the fold fills my heart with joy - five distinct voices whose talent knows no boundaries.

Ronan Day-Lewis is a painter turned filmmaker, and fresh from the release of his debut feature Anemone, his work blends visual poetry with emotional precision. He's marked out as a rare multidisciplinary talent with a deeply cinematic eye.

Dublin-based director and photographer Ellius Grace boasts a refined cinematic style that is rooted in intimate portraiture and atmospheric world-building, which has made him one of Ireland’s most exciting creative voices. His work spans powerful collaborations with cultural icons, including Shane MacGowan, Sinéad O’Connor, Lankum, and even President Michael D. Higgins, demonstrating a rare ability to capture both the soul and the story of those he photographs and films.

Gee Small is a London-based director whose work is shaped by a background in acting, creative direction, and talent development. She has directed music videos for the likes of Hey Baby and the short film Baby, bringing an instinctive, performance-led approach to her storytelling. Founder of the modelling agency Gee Small Faces, her approach to storytelling is grounded in authenticity and presence.

Erik He is a visual artist shaped by a globally diverse upbringing across Asia, North America and Europe. Erik’s work brings together sculpture, performance and moving image to create a bold, contemporary visual language.

Fabien Frankel is an actor and director whose international screen work informs a distinctive voice behind the camera. Alongside his brother Max, Fabien brings a storytelling instinct rooted in character, emotional nuance and atmosphere, expanding into an exciting directorial practice we’re thrilled to support.

Each filmmaker brings a unique creative language and a strong commitment to craft, further strengthening Partizan’s position at the forefront of music video storytelling and visual innovation. Together, the expanded roster and new leadership structure mark a continued evolution of Partizan’s UK music video offering, with further projects and collaborations to be announced in the coming months.

'I’m so excited to be back steering music videos especially at my own stable Partizan where music videos are the bedrock of everything we’re about," says Danny Herman.

"Bringing Fabien, Gee, Ronan, Erik and Ellius into the fold fills my heart with joy - five distinct voices whose talent knows no boundaries, and who sit perfectly alongside the brilliant directors already on our roster."

• Partizan new music video directors launch reel here