Somesuch have announced the arrival of London-based director/photographer Sophie Jones to the directors roster for representation across commercials, music videos and branded content.

Renowned for showcasing the dynamism, emotional depth and singularity of her subjects in commercial, editorial or personal projects alike, Sophie Jones has directed acclaimed music videos for the likes of Celeste, Ichon ft Yseult, Amber-Simone, Roses Gabor, Etta Bond and Ocean Wisdom - and also directed the Apple Music film Music Makes You Feel, featuring Obongjayar, Celeste and Master Peace.

With work recognisable for the authenticity with which she reveals essential elements of her subjects’ natures, capturing sparks of youth culture and community spirit from London to Ibiza to Rio de Janeiro and beyond, Jones has worked extensively with fashion brands, such as adidas Originals, Versace Jeans, Louis Vuitton and Off White. She has also shot editorial projects for numerous publications including Dazed, The Face and Altered States.

She joins Somesuch for commercials, music videos, branded content in film and stills work, represented in the UK, US and Amsterdam.  

• Watch Sophie Jones' showreel at Somesuch here