Saman Kesh, director of acclaimed music video work for over a decade, has joined OB42, set to bring his distinctive style to the companuy's commercial and entertainment line-up.

With videos for the likes of Hot Chip, Russ Chimes, Placebo and more, high profile commercials and short films, Kesh has earned numerous accolades throughout his career, including multiple Vimeo Staff Picks and prestigious awards at Cannes and SXSW. 

Beyond the commercial realm, Kesh has cemented his status as a visionary filmmaker with universally
acclaimed short films CONTROLLER and HIT TV, both of which are in development for television
adaptation. He also dips into the world of feature films, where he skillfully utilises his signature flair for
storytelling.

“Saman’s work encapsulates the charismatic nuances we see as essential in today’s advertising," says Otis Bell, OB42's CEO. "He has a unique ability to inject the perfect amount of personality and originality into his films whilst dousing them in high-octane camera techniques that punch their way into the viewers eyeline and
keeps them engaged.

"[Saman is] very much aligned with our ambitions as a company across all areas of filmmaking so we’re feeling super charged by having his creativity and passion at the centre of our newly released roster.”

Saman Kesh adds: “The rebranded OB42 is such a unique model that suits me and my weirdo interests (both in and outof commercials). It’s an exciting prospect to be with this evolved company, a place I can thrive and
where I’m supported with my cinematic shenanigans.

"I love working in the UK and I feel with OB42 and their awesome team my adventure will go so much further. We really got some fun stuff cooking and this Yank can’t wait to inject his ADHD into the UK market.”

• Watch Saman Kesh's showreel at OB42 here