Promonews - 5th Aug 2021

There are now five days left (from today, August 5th) to enter work in most of the awards categories at the UK Music Video Awards 2021, the premiere awards show for music video creativity in Britain and beyond, via the UKMVAs website.

This includes the section of 18 Best Video awards. Each music genre – Pop, R&B/Soul, Dance/Electronic, Rock, Alternative and Hip Hop/Grime/Rap – each offers three awards: one for UK, International and Newcomer videos.

Here are all the Best Video categories:

Best Pop Video _ UK
Best Pop Video _ International
Best Pop Video _ Newcomer

Best Dance/Electronic Video _ UK
Best Dance/Electronic Video _ International
Best Dance/Electronic Video _ Newcomer

Best Hip Hop/Rap/Grime Video _ UK
Best Hip Hop/Rap/Grime Video _ International
Best Hip Hop/Rap/Grime Video _ Newcomer

Best R&B/Soul Video _ UK
Best R&B/Soul Video _ International
Best R&B/Soul Video _ Newcomer

Best Rock Video _ UK
Best Rock Video _ International
Best Rock Video _ Newcomer

Best Alternative Video _ UK
Best Alternative Video _ International
Best Alternative Video _ Newcomer

Each video can only be entered into one of the above categories. A UK award is given to a video for a UK artist, an International award is given to a video for a non-UK artist, and a Newcomer award is given to a video for either a UK or International artist made for a budget under GB£8,000 (or non-sterling equivalent), and are designed to recognise newcomer directing talent.

Each video has to be have been completed and delivered to the commissioning company between the dates of August 1st 2020 and August 10th 2021 - the date of the entry deadline.

Go to the UKMVAs website here for information on how to enter the awards.

Entry criteria for the 18 Best Video categories, the range of categories honouring Technical Achievement, plus awards for Best Live video, Best Music Film and Special Projects are here - where you can also enter work for those awards.

Entry criteria for the range of Individual and Company awards at this year's UKMVAs can be found here - where you can also enter individuals and/or companies those awards.     

The final entry deadline to enter work is this coming Tuesday, August 10th, at midnight BST. All work must be registered and uploaded by that time.

The first round of judging for this year’s UKMVAs begins approximately a week after the entry deadline – invitations to Jury Members to participate in the online judging round on the MVA judging platform have been sent out in the past few days.

With the second round of judging scheduled for next month, all nominations for the UK Music Video Awards 2021 will be announced in late September - with the ceremony and aftershow party returning to the legendary Roundhouse in London on Thursday, November 4th 2021.

• UK Music Video Awards website here

Promonews - 5th Aug 2021

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