Promonews - 9th Jan 2020

Forever have signed LA-based director Danica Kleinknecht for representation for music videos and commercials.

A writer and director of Dominican and German descent, who was raised in New Jersey, Kleinknecht's work includes videos for Ravenna, Dijon, Spencer, Ethan Gruzka and Selena Gomez.

"Forever are thrilled to announce the signing of LA’s own Danica Kleinknecht," says Forever MD Sasha Nixon. "Her work in music videos is as delicate and restrained as the choice of tracks she has worked on. She creates and lulls you into worlds that are hyperreal, evolving and immersive.

"We love her creamy aesthetic, all deep colours and measured, long takes. Just when you thought that every last drop of colour had been wrung out of California, Danica twists the lemon and offers up something that goes deeper, slower and more romantic than the one we knew."

• View Danica Kleinknecht's work at Forever, and Instagram

Promonews - 9th Jan 2020

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