David Knight - 20th Oct 2016

Canadian filmmaker Jonathan Desbiens - better known as Jodeb - has joined PRETTYBIRD for global representation.

Jodeb has directed videos for Skrillex, Imagine Dragons, Swedish House Mafia, The Weeknd, Cypress Hill, Zedd, Porter Robinson, Deftones, Tinashe, Halsey and A$AP Rocky - usually channelling a love for exotic locations and cultures in his works. with a visually organic style, he combines a fascination with foreign worlds with a modern understanding of content and digital imagery.

His most recent example of using music videos as a platform to explore narrative storytelling in an incredible 21-minute promo for Skrillex titled “Still in the Cage.” A story of escapism, the epic short film seamlessly combines the unmistakeable sounds of the artist with exciting characters, beautiful scopes of nature and freakish surrealism.

“We are consistently working with the most creative and progressive minds in the business,” explains PRETTYBIRD UK’s Juliette Larthe. “Our aim is to find, nurture and realize the potential of talent wherever we find it. Jodeb’s films are unconventional and brilliant; he has taken the promo and turned it into a new form of storytelling. We believe he has a great deal to offer the filmmaking community, and we are excited to introduce him to the advertising industry.”

Since the Skrillex video Jodeb has also garnered the attention of studio executives, and has begun developing his first feature film. “When PRETTYBIRD approached me with such enthusiasm, it was a pleasure to accept their offer,” he says. “Not only because I respect them so highly as a production company, but because I genuinely connected with them as people. I very much appreciated how they were able to understand what [I’ve] been trying to achieve with my latest work, and that they were genuinely interested in the motivations behind my filmmaking approach."

• Watch Jodeb's work on the Prettybird website here

David Knight - 20th Oct 2016

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