David Knight - 30th June 2015

Music videos by exciting up-and-coming directors featured strongly at the annual Saatchi & Saatchi New Directors' Showcase in Cannes last week.

The event, celebrating its 25th anniversary at the Cannes Lions Advertising Festival, featured the work of a number of directors featured on Promo News and BUG - the live music video event at the BFI Southbank - in the past year or so.

Included in the show on June 25th was Canadian directing duo Chandler Levack & Jeremy Schaulin-Rioux's video for Toronto punk outfit Pup's Guilt Trip - a brilliant, dramatic account of the origins of the band, in the style of the movie Stand By Me

Also, Charlie Robins - formerly of directing team Charlie & Joe - was included for his debut solo project for Klangkarussell's Netzwerk (Falls Like Rain), released in May last year. The spectacular video features daredevil Ukranian human fly called Mustang Wanted, who executes death-defying stunts hundreds of feet above the city of Belgrade. 

French/Canadian directing collective Dent de Cuir's devilishly cunning pop video for DyE's She's Bad was included in this year's Saatchi & Saatchi New Directors' Showcase – which employs the clever device of wildlife clips replacing the faces of a dangerously seductive maneater and her unsuspecting prey. 

Dexter Navy's strobing lightshow for A$AP Rocky's L$D sees the rapper on a particularly trippy night out in Tokyo. And it really is Tokyo unlike you've ever seen it before, made up of beautiful, extraordinarily vibrant lights and fluid camerawork. 

Helmi's brilliant video for Tiga's Bugatti, is a torrential series of retro images paired to the minimal electronic beat, with an increasing amount randomness, sexiness and absurdity. Inspired by Tiga's deadpan delivery, the resulting video is a hilarious patchwork of sexy office fantasies, 80s surrealism and alpine sportswear.

Directing team Factory Fifteen's promo for The Bug's Function/Void, brought a dystopian, VFX-heavy edge to the showcase. The clip sees a city-dwelling drone of a man under a repressive totalitarian system who begins to rebel against it, resulting in his world - literally - crashing down before his eyes. 

Guillaume Panariello's remarkable feat of a video for Siska's Unconditional Rebel, is a single-tracking shot captured in just 5 seconds featuring a super slow-motion series of wacky scenes involving people of all ages. Its a good opportunity to check your observational skills, as the video truly offers up more things each time you watch it.  See if you can spot the chainsaw-wielding bride and the flying cat...

Yvan Fabing's stunning fashion film for Garage Magazine, produced out of Matter Productions, is set to Band of Skulls' punchy Death by Diamonds and Pearls, and features model Lindsey Wixson shapeshifting through an array of organic, animated textures and chemical reactions which serve to enhance a number of looks from the spring '15.

Last but not least in our run-down of New Directing talent, is Young Replicant with his video for Flying Lotus' Coronus, The Terminator, which takes the viewer on a highly cinematic journey along with a man on his deathbed, as he encounters all manner of strange souls when he steps into the intermediate zone between life and death.

Andy Gulliman, worldwide director of film & content for Saatchi & Saatchi explains why the NDS is important in nurturing new directing talent at shots.net.

And BUG celebrates the 25 year history of the Saatchi & Saatchi New Directors' Showcase, with a special show at the BFI Southbank hosted by Adam Buxton, and featuring many classic videos, ads and rarities next Thursday, 9th of July. The show now starts earlier than originally scheduled, at 6.45pm - followed by an afterparty with DJ and filmmaker Don Letts on the decks – and tickets are still available here.   

David Knight - 30th June 2015

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