London-based production company FRIEND have added two new directors to their roster – both hailing from Scandinavia. They are Norwegian director André Chocron, and Tim Erem, from Sweden.

André Chocron has directed a dozen videos for Norwegian bands since graduating from film school two years ago – resulting in two consecutive Spellemann (Norwegian grammy) nominations and an award at the Norwegian Short Film Festival. Combining techniques such as stop motion, simple VFX, time lapse or slow motion with in-camera effects, his work includes his acclaimed videos for Cold Mailman’s My Recurring Dream, Jonas Alaska’s If Only As A Ghost and Real Ones’ Separation Blues.

André Chocron showreel here

22 year old Tim Erem creates visually arresting music videos featuring eccentricl characters, and has already worked with some of Sweden’s biggest electro-pop artists of Sweden, such as Robyn, Dirty South & Alesso – and Elliphant, for whom he made the Icelandic-set video for Down On Life which has gained a lot of attention (including a Twitter shout-out from an impressed Katy Perry).

Both he and André will be represented by FRIEND for music videos and commercials in the UK.

Tim Erem showreel here