David Knight - 6th June 2011

British music videos was rocked last week by the news that Flynn Productions - one of the longest established companies working in music video production in the UK - has closed its doors due to financial difficulties.

But rumours that Flynn's fate had been shared by Factory Films, another mainstay of British music video production, are wide of the mark. Toby Hyde, co-MD of Factory, has told Promo News today that Factory is still very much in business - albeit currently homeless.

"We're still trading," he says, "We're just without an office, and that's out of choice." He explains that he and his Factory co-MD Paul Fennelly decided not to renew the lease on their Bloomsbury office, due to the onerous new terms offered by their landlords. But as a result, they are now looking at new options in order to take the company forward in the long-term - which may lead to the Factory operation joining up with another production company.

Factory's roster includes some of the biggest names in British music video direction, including Sophie Muller, Jamie Thraves, Alex and Liane, and WIZ. Recent Factory productions include the new Take That video for Love Love, directed by Alex and Liane, and a second video for new Atlantic artist Birdy by Sophie Muller. Hyde confirms that crew will be paid as normal on recent jobs, despite recent upheavals.

Formed in 2005 by Hyde and Fennelly following the closure of Oil Factory with the retirement of their former boss John Stewart, Factory was originally based at Radical Media before setting up at an office with relatively low overheads a year or so later.

"Now we need a new home longterm, and it makes sense to explore options to team up with someone," says Hyde. He stresses that no agreement has yet been reached to take the Factory operation into another company.

David Knight - 6th June 2011

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