Malachi hits BTE with H two O
David Knight - 25th Jan 2008
Jonnie Malachi has joined Between The Eyes for music videos and commercial direction, and already shot two new videos at his new base.
Here's the first, H two O feat. Platnum's What's It Gonna Be for Ministry. It's already big on The Box and it's easy to see why: it combines Malachi's increasingly trademark style of dance moves, narrative, humour and a healthy smattering of sex. In short, it's wiiickeed.
Jonnie has also directed an off-the-wall promo for the MOBO-winning rapper Sway in the style, it is said, of a 1950s public service announcement. It should be ready soon.
David Knight - 25th Jan 2008