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Raven Numan 'My Reflection' by Kassandra Powell & Joe Wood

Rob Ulitski - 13th Mar 2024

Kassandra Powell and Joe Wood collaborate to direct an alluring gothic fantasy for the debut single by Raven Numan - daughter of synth-pop legend Gary Numan. 

The midnight blue and silver-hued video for My Reflection is set in a dark netherworld - art directed by Alan Scott - adorned with candelabra and cracked mirrors. 

Anchored by a charismatic performance from Raven, it's a suitably enigmatic visual with plenty of visual appeal for the plaintive goth-pop track.

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Rob Ulitski - 13th Mar 2024

Tags

  • Performance
  • Pop
  • Alt-Pop
  • Fantasy
  • Studio
  • Mirrors
  • Art Direction
  • enigmatic
  • Gothic

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Credits

Production/Creative

Director
Joe Wood
Director
Kassandra Powell
Producer
Zoe Gunn
Production Company
Executive Producer
Francesca Woods
Production Manager
Shania Yasmin
1st AD
Harry Guest
Runner/BTS
Andrea Jilno, Olive Gilson
Runners
Catherine Brown, Cat Cherry, Lucy Calderhead

Camera

Director of Photography
Benjo Leggett
Focus Puller
Arie Priede
2nd AC
Dee Iskrzynska
Steadicam
Horia Cojan
Olive Gilson

Lighting/Grip

Gaffer
Joe Hunt
Sparks
Camilla Dazz, Joe Dabbs
Trainee
Elena Siretanu

Art

Production designer
Alan Scott
Art Assistants
Lea Otovic-Nesic, Josefa Enei

Editorial

Editor
Phoebe May

Grading

Colourist
Thomas Mangham
Colour grade company

Agent

Director's Representation

Rob Ulitski - 13th Mar 2024

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