The latest from Promo News
How do you keep a Videos Of The Month list down to 25 videos? With great difficulty that's how. The month brought another splendid collection of videos by directors of all stripes, at all stages of career experience, and on various budget levels.
We've all been there - concentrating and investing so hard in something only to have it ripped out from under us by a cruel twist of fate.
It's been more than two years in the making. Now The Odyssey, the film to accompany Florence + The Machine's album How Big, How Blue, How Beautiful, is complete.
This visually inventive video by Italian director Raoul Paulet uses gifs and multiple screens to tell the story of a love affair from an entirely non-objective viewpoint. And it successfully delivers the effect of a relationship being recalled from memory, with all the flaws, and flights of imaginative fancy that can bring.
Anders Malmberg creates a sensual and erotic world of youthful sexual discovery for Danish band Lightwave Empire's Pleasure And Pain, and an unabashed celebration of the body beautiful, with fine photography by DoP Linda Wassberg.
RUFFMERCY creates a kaleidoscope of visuals for Nas and the late J Dilla's collaboration The Sickness. Images of the late rapper/producer and lyrics create colourful collages to match the pair's vibrant talents.
Art director Laura Weaver takes a humorous look at her contemporaries in her directing debut for Club Cheval's Young Rich And Radical. She turns their vices into an irreverent anti-drugs and alcohol campaign, using style and visual puns rather than shock tactics. So just say no, young man...
Tel Aviv-based animation director Uri Lotan has worked on movies for Disney, Pixar and Sony - including Hotel Transylvania 2. Now he's created this delightful promo for Israeli artist Jane Bordeaux's song Ma'agalim, creating a world of activity around a wooden figure in an old penny arcade.
Japanese candy-pop gets a jaw-dropping treatment by Hideyuki Tanaka, in which Kyary Pamyu Pamyu (of Pon Pon Pon fame) is a stick-armed giant toy drummer girl in a storage room full of mini delivery boy astonauts... or something.
Following the money has been the subject of TV shows and documentaries, and now it's the theme of the absorbing video for South London singer Rukhsana Merrise's Mon£y.
Of all the contagious things in the world, laughter is probably one of the better things to catch. Second would probably be an infectiously memorable song, but according to Miles Bingham that can lead to some very strange consequences.