Get the Promonews daily round up

User Accounts

Get the Promonews daily round up

Winnie Raeder 'I Could Swim' by Rianne White

Rob Ulitski - 20th May 2022

Rianne White is back with the final promo in a three-part series for Winnie Raeder. 

The video seamlessly transitions from the final frame of Promised Love - Part Two of the trilogy - and shows the camera stalking towards the artist as she performs, before spinning to reveal a large studio space, with theatrical art direction elements and the smashed pottery from the previous chapter of the concept. 

"It was so freeing to be fully immersed in this world we created on set," says White. "The entire process with Winnie across this project has been fuelled by such honest and personal observations of inner worlds. Finding the nerve in it all, entangled in our own physical and emotional bodies.

"This third and final part brings us full circle. Let’s feel it!!"

Featured sponsors

Rob Ulitski - 20th May 2022

Tags

  • Director's notes
  • Performance
  • Pop
  • Art Direction
  • Chapter
  • Seamless
  • Abstract
  • Studio

Popular content

Feedback

Problem with this page? Let us know

Credits

Production/Creative

Director
Rianne White
Producer
Jake River Parker
Production Company
Executive Producer
Nathan Killham
Production Manager
Rowan Mackintosh King
1st AD
Joe Starrs

Camera

Director of Photography
Jake Gabbay
Focus Puller
James Hills
2nd AC
Sonia Rodriguez

Lighting/Grip

Gaffer
Kieran Brown

Art

Production designer
Furmaan Ahmed

Wardrobe

Stylist
Detroit Law
Make-up
Madeline Brown

Editorial

Editor
Charles Gamble
Editing company
Okay Studio
Edit Producer
Holly Tidwell

Grading

Colourist
Ruth Wardell

Agent

Director's Representation

Rob Ulitski - 20th May 2022

Related Content

Industry News

Promonews logo

Music video creativity everyday.

promonewspromonewstvpromonews.tv
Submit your video