Get the Promonews daily round up

User Accounts

Get the Promonews daily round up

Kim Planert 'Dawn' by Timon Birkhofer

Rob Ulitski - 24th Aug 2021

Timon Birkhofer directs a powerful, stirring film for Kim Planert's instrumental composition Dawn. 

The video features five different people in their elements, each performing different activities and hobbies: biking, modelling, climbing, playing drums and dancing. They all have one thing in common, which is not immediately apparent.

These are all individuals who have some kind of disability, but that is disregarded and rendered unimportant as they perform their activities to a high standard. And the film is both a promo for Planert's stirring music, and part of the launch of a new global campaign to address how disability is portrayed, called Ability in Progress.

"This is the most personal and meaningful film of my entire life and I couldn't be more grateful for the countless individuals, brands, and partners contributing their talents to make this a reality," says director Timon Birkhofer.

"With this film, we are launching Ability in Progress, a global campaign to change the portrayal of disabilities in global advertising."

Birkhofer's use of structure in the piece elevates the message of the video, and the celebratory overtones of the concept shine beautifully throughout. The cinematography is aspirational, yet authentic at the same time, perfectly encapsulating the real people in front of the camera. 

Rob Ulitski - 24th Aug 2021

Tags

  • Special projects
  • Instrumental
  • Ability In Progress
  • Aspirational
  • Cinematic
  • Real People
  • Authentic

Popular content

Feedback

Problem with this page? Let us know

Credits

Production/Creative

Director
Timon Birkhofer
Producer
Timon Birkhofer
Producer
Taylor Lawrence
Producer
Ossey James
Production Company
Father & Sun Productions
Production Company
Thorny Devil Productions
Executive Producer
Nic Novicki
Executive Producer
Kim Planert
Executive Producer
Jørg M. Kundinger

Camera

Director of Photography
Ryan Spacone
Focus Puller
Phil F. Doherty
2nd AC
Bethany Caitlan Nicole

Lighting/Grip

Gaffer
Matthew Rivera

Wardrobe

Hair & Make-up
Kwame Head
Wardrobe
Swinda Reichelt

Editorial

Editor
Jon Berry
Editing company
Tunnel Post

Grading

Colourist
Frederik Bokkenheuser
Grading company
Picture Shop

Agent

Director's Representation
Aylene Gardiner Agency

Other credits

Cast

Kurt Yaeger, Tamara Mena, Madisyn Taute, Christophe Zajac-denek, Natalie Trevonne

Rob Ulitski - 24th Aug 2021

Related Content

Industry News

Promonews logo

Music video creativity everyday.

promonewspromonewstvpromonews.tv
Submit your video