Haim 'Want You Back' by Jake Schreier

Haim 'Want You Back' by Jake Schreier
  • By David Knight
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One-take videos are no longer a rarity, that's for sure. And that's probably why the element of jeopardy that was associated with them, that sense of something momentous happening in real time, is not a given any more. But Jake Schreier's video for Haim's Want You Back aspires to be a modern-day Unfinished Sympathy. 

We're on Ventura Boulevard at dawn, and as Este Haim starts walking, then joined by sisters Danielle and Alana, it's uncannily deserted. And as the girls walk and occasionally sing, they are throwing dance moves that exactly reflect different parts in the song.

The way its made, in one continuous steadicam move, means it is clearly, imperfectly authentic. That in itself makes Want You Back compelling, and overall, it's the Haim event we've been waiting for. As they reveal, it took a while to get it right.

• MTV: Haim reveal how a car accident inspired their 'Want You Back' video 

Credits

Director
Jake Schreier
Production Company
Park Pictures
Executive Producer
Jackie Kelman Bisbee
Executive Producer
Alex Fisch
Director of Photography
Adam Newport-Berra
Choreographer
Ian Eastwood
Choreographer
Haim
Choreographer
Francis and the Lights
Line Producer
Michelle Currinder
Line Producer
Tracy Broaddus
Director's Rep (UK)
Alexa Haywood at Free Agent UKAlexa Haywood at Free Agent UK website
Commissioner
Semera Khan
Commissioner
Saul Levitz
Label
Polydor

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