Harry Cauty has directed this surprising, strange, somewhat unsettling take on a dance video for Jack Eye Jones' Fire In Your Soul, that sees a group of friends meeting up and hanging out before becoming infected with a horrific disease.

Aside from the alarming symptom of coughing up blood, it also causes an outbreak of bold, spastic dance moves. Playing on the tension between serious drama and playful, collective dancing the video keeps the viewer guessing at the nature of the video's genre.