Lonesound's epic pop sound lends itself very well to Matt Houghton's spacious, quaint and heartwarming tale. The video really tries to visualise the great wide rural expanse that is 'The Great Outdoors' and echoes feelings of loneliness and ageing, but also companionship, beauty and playing a really good game of tennis.
The video follows elderly man Clive as he journeys across the English countryside to deliver a mystery box. Neatly packed for his holiday for one, he travels along country lanes in his clapped-out yellow car, overcoming break-downs, punctures and the English weather to reach his destination.
"When Lonesound approached me about making a video for the title track of his new EP I was really drawn to its sense of nostaglia and I wanted to make something that expressed that in one way or another. With a very meagre budget to play with, the idea for The Great Outdoors was to tell a simple, unpretentious story about a man on a journey across the English countryside. Naturally, we shot most of the video in Wales."
Clive: Chris Repps
Dennis: Stephen Jay Scumacher
Bertie: As himself
Special thanks to Melissa Read, James Spinney, Sam Harris, Niamh McGregor, Di Branston, Jo-jo Ellison and Focus 24.
Watch it HERE