Emil Nava's video for Tinchy's Take Me Back has been sensationally successful, nestling in the high echelons of TV airplay with your Beyoncés and Katys, even though it cost a smidgeon of those biggies' budgets. Put it down to the look, the song, and those swimsuits, but Emil created something slick that punched way above its weight.

So unsurprisingly Emil returns to reprise the magic all over again with the self-styled Star In The Hood who has a way with a hip hop pop tune. It's more colourful, and despite that kid in the hat its going to be very successful again (it's already done about 1.5m views on YouTube - aren't they supposed to be not showing vids or something..)

Now Emil deserves his chance with a decent budget...

http://www.youtube.com/watchv=kEzp6dCp61g[/youtube]