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Juce '6th Floor' by Lucy Luscombe

Juce '6th Floor' by Lucy Luscombe

Lucy Luscombe's excellent video for London pop-R&B girl-trio Juce's 6th Floor shows there's potential for some serious magic-making there in the everyday - all you need to do is work in a pet shop, or florist, or cake shop... 

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Naomi Scott 'Motions' by Peter Szewczyk

Naomi Scott 'Motions' by Peter Szewczyk

Peter Szewczyk's versatility as a director, animator and visual effects artist gets full rein for Disney alumni Naomi Scott's debut video Motions.

Peter went for a hand-crafted paper theme, building paper constructions around Naomi - from flowers to mini-towers to trees and birds - as she performs. And he reveals that the writing are scans of her lyrics notebook. 

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She's So Rad 'Cool It' by Dylan Pharazyn

She's So Rad 'Cool It' by Dylan Pharazyn

New Zealand director Dylan Pharazyn offers a glimpse of the backbiting behind the glamour of the fashion industry in his video for She's So Rad's Cool It. It's a poolside fashion shoot, where increasing frictions between the two models is the counterpoint to their professional posing. And, eventually, things get out a bit out of hand...

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Eminem Ft. Sia 'Guts Over Fear' by Syndrome

Eminem Ft. Sia  'Guts Over Fear' by Syndrome

Complimenting the moving sentiment within the track which discusses the power of perseverance and determination, Syndrome delivers this hard-hitting but inspirational promo with a Rocky-style storyline for Eminem's Guts Over Fear.

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Meanwhile 'All For The Taking' by Jake Jelicich

Meanwhile 'All For The Taking' by Jake Jelicich

New Nice & Polite signing Jake Jelicich directs, shoots, edits and grades this part-performance promo for All For The Taking by Fiction/Universal artist Meanwhile - aka Tom Andrews.

Jake intercuts a surreal but nevertheless excellent performance from model Clea Martin with live footage - in silhouette - of the 23 year old composer/musician...

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Gold Lake 'Lovers' by Patrick Killingbeck

Gold Lake 'Lovers' by Patrick Killingbeck

Patrick Killingbeck delivers a crime drama in neo-noir visuals for Gold Lake's Lovers, from their debut album release Years. A Bonnie and Clyde pull off an elaborate scam over a crime lord who's certainly no gent. You can tell that by the way he treats his butler... 

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