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Paul Smith’s Our Lady Of Lourdes by Tom Haines

David Knight - 26th Oct 2010

Tom Haines's video for Maxïmo Park lead singer Paul Smith's solo project builds the mood around the song with a set of evocative and enigmatic set pieces. No fireworks here, but the cumulative effect gives room for Smith's unhurried (and un-Maxïmo-like) ruminations.

Tom Haines's video for Maxïmo Park lead singer Paul Smith's solo project builds the mood around the song with a set of evocative and enigmatic set pieces. No fireworks here, but the cumulative effect gives room for Smith's unhurried (and un-Maxïmo-like) ruminations. "I had spoken to Paul in the past, so we had a relationship through that and it was great to finally work with him,' says Tom. "He was keen not to have anything literal to the song and wanted something that hit the right tone visually - something sparse, empty and yet emotive. I was interested in the idea of conveying those feelings through negative space, through what was absent from the scene or the frame, and have different elements that added up to a feeling but were somehow connected through action. "We got extremely lucky with the weather and the light, being the only sunny day in a week of showers, and lucky with the cast - all of which came together at the eleventh hour (including the cat!). Saffron Hunt (stylist) and Steve Annis (dop) were their usual stalwart greatness, and Jack the producer was brilliant at dealing with all the typical curve balls thrown at us. Special mention to Nick, the first who slept out in his car in the depths of East London just so he could be there on time - that's dedication!"

"I had spoken to Paul in the past, so we had a relationship through that and it was great to finally work with him,' says Tom. "He was keen not to have anything literal to the song and wanted something that hit the right tone visually - something sparse, empty and yet emotive. I was interested in the idea of conveying those feelings through negative space, through what was absent from the scene or the frame, and have different elements that added up to a feeling but were somehow connected through action.

Tom Haines's video for Maxïmo Park lead singer Paul Smith's solo project builds the mood around the song with a set of evocative and enigmatic set pieces. No fireworks here, but the cumulative effect gives room for Smith's unhurried (and un-Maxïmo-like) ruminations. "I had spoken to Paul in the past, so we had a relationship through that and it was great to finally work with him,' says Tom. "He was keen not to have anything literal to the song and wanted something that hit the right tone visually - something sparse, empty and yet emotive. I was interested in the idea of conveying those feelings through negative space, through what was absent from the scene or the frame, and have different elements that added up to a feeling but were somehow connected through action. "We got extremely lucky with the weather and the light, being the only sunny day in a week of showers, and lucky with the cast - all of which came together at the eleventh hour (including the cat!). Saffron Hunt (stylist) and Steve Annis (dop) were their usual stalwart greatness, and Jack the producer was brilliant at dealing with all the typical curve balls thrown at us. Special mention to Nick, the first who slept out in his car in the depths of East London just so he could be there on time - that's dedication!"

"We got extremely lucky with the weather and the light, being the only sunny day in a week of showers, and lucky with the cast - all of which came together at the eleventh hour (including the cat!). Saffron Hunt (stylist) and Steve Annis (dop) were their usual stalwart greatness, and Jack the producer was brilliant at dealing with all the typical curve balls thrown at us. Special mention to Nick, the first who slept out in his car in the depths of East London just so he could be there on time - that's dedication!"

Tom Haines's video for Maxïmo Park lead singer Paul Smith's solo project builds the mood around the song with a set of evocative and enigmatic set pieces. No fireworks here, but the cumulative effect gives room for Smith's unhurried (and un-Maxïmo-like) ruminations. "I had spoken to Paul in the past, so we had a relationship through that and it was great to finally work with him,' says Tom. "He was keen not to have anything literal to the song and wanted something that hit the right tone visually - something sparse, empty and yet emotive. I was interested in the idea of conveying those feelings through negative space, through what was absent from the scene or the frame, and have different elements that added up to a feeling but were somehow connected through action. "We got extremely lucky with the weather and the light, being the only sunny day in a week of showers, and lucky with the cast - all of which came together at the eleventh hour (including the cat!). Saffron Hunt (stylist) and Steve Annis (dop) were their usual stalwart greatness, and Jack the producer was brilliant at dealing with all the typical curve balls thrown at us. Special mention to Nick, the first who slept out in his car in the depths of East London just so he could be there on time - that's dedication!"

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David Knight - 26th Oct 2010

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Credits

Production/Creative

Director
Tom Haines
Producer
Jack Whilding Newman
Production Company
Production Manager
Emma Copeland

Camera

Director of Photography
Steve Annis

Art

Art Director
Jessica Bernard

Wardrobe

Stylist
Saffron Hunt

Commission

Commissioner
Jason Rackham

David Knight - 26th Oct 2010

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