Mikill Pane ‘Good Feeling’ by The Pickering Bros

New Mercury Records signing Mikill Pane plays the part of narrator, unravelling the exploits of a fresher hitting the student party circuit in this Pickering Bros-directed promo for new single Good Feeling. “Pane tells the story of a young man starting out at university,” explain the directing duo. “Our main character has had a tough [...]

Ill Move Sporadic ft Joey Menza ‘Mercury’ by Munster ‘Monte’ Bdawi

Munster ‘Monte’ Bdawi delivers a tense, cinematic drama for South London duo Ill Move Sporadic, beautifully shot by Stephen Price. Heavy on action and a starring role for a vintage Pontiac GTO, Munster had this to say about the video: “The dedication the band have to a specific sound and high quality production, gave me [...]

The Killers ‘Miss Atomic Bomb’ by Warren Fu

Mixing animation and live action, Warren Fu delivers a tale of love and heartbreak between a stage starlet and a rock star in his excellent promo for The Killers’ Miss Atomic Bomb. Referencing the promo to global hit Mr Brightside (directed by Sophie Muller), Warren’s video has lots of flambouyant touches, lavish sets, outlandish costumes [...]

Pure Love ‘Beach Of Diamonds’ by Ross Cairns

With beautiful photography from Daniel Trapp, Ross Cairns delivers this cinematic ‘international’ crime caper to partner Pure Love’s Beach Of Diamonds. With the band’s Frank and Jimmy in the lead roles – and giving very convincing performances too – Cairns contrasts high-tech violence with a palatial, sumptuous setting. “Shot in Spain over an intense and [...]

Amy Macdonald ’4th of July’ by Ben & Jos

Ben and Jos enhance a rousing performance from Amy Macdonald and her band with projected footage of all things Americana to brilliant effect, to partner her new single 4th of July. “We wanted this video to have a nostalgic feel” explain the directing duo. “To achieve this we trawled through days of wonderful stock footage [...]

Kristina Train ‘Dark Black’ by Jamie Thraves

Arriving hot on the heels of his video for Jake Bugg , Jamie Thraves delivers his second for new home HSI London in the form of this sumptuous promo for Kristina Train’s Dark Black. Taking his cue from the lyric, Jamie paints it black and, matching the dreamy tempo, delivers a superb, slow-burning affair with [...]

Pure Love ‘Riot Song’ by Ross Cairns

Three amazing kids overcome many obstacles to deliver a guitar amp from their home in the country to the Reading Festival in Ross Cairn’s delightful promo for Pure Love’s Riot Song. Beautifully shot and gorgeously cinematic in parts, executive producer Mikey Levelle had this to say about the production: “I can’t take an ounce of [...]

Jake Bugg ‘Taste It’ by Ben & Jos

In keeping with his no-frills approach to his look and sound, young (and even younger-looking) Nottingham singer-songwriter Jake Bugg teams up with Ben & Jos for this simple yet effective performance promo to new single Taste It. The video has that classic look too – on account of it being shot on good, old fashioned [...]

Pure Love ‘Handsome Devils Club’ by Ross Cairns

Pure Love take a break from recording their debut album in Brooklyn to team up with director Ross Cairns for the promo to new single Handsome Devils Club. The duo – comprising of former Gallows frontman Frank Carter and Jim Carroll of Hope Conspiracy – give an energetic and spirited performance between scenes of looking [...]

Jake Bugg ‘Lightning Bolt’ by Michael Holyk

Shot whilst on tour in Europe, Michael Holyk’s promo for the Nottingham-born 18 year old Jake Bugg perfectly mirrors his organic, acoustic ‘rough and ready’ style – with added graininess… Jake Bugg Lightning Bolt (Mercury) Director: Michael Holyk Production Company: Nice&Polite Producer: Gail Mosley Colourist: Denny Cooper @ Rushes Production Company: Nice&Polite Commissioner: Natalie Arnett