For Colplay’s Every Teardrop Is A Waterfall from their yet untitled fifth album, Mat Whitecross’ third promo for the band is this exciting stop motion, graffiti-splattering gem. Mat explains that this was a production that grew out of a fairly simple idea – but then became a lot more complicated: “A few weeks ago, the [...]
Following the rowing adventure that was his video for Take That’s The Flood, Mat Whitecross teams up with Eran Creevy for their next single Kidz. Here Creevy takes us through the process behind the brilliant and epic production: “Mat Whitecross and I are close friends and hadn’t co-directed since we first set up our production [...]
Nearly a year after the music video and advertising operation of Between The Eyes moved into Pulse Films, the BTE directing roster – including Emil Nava, Ben Newman and Mat Whitecross – has now been completely merged into the Pulse roster. The move – officially confirming an arrangement that has existed in practice since the [...]
All I want for Christmas is a trio of violin-playing Elvis impersonators… Coldplay take time out from recording their new album with a rare one-off single in the form of this seasonal jolly and enlist Mat Whitecross to direct the proceedings. “Every Coldplay shoot involves a leap of faith” explains Whitecross. “The band are always [...]
Shot at Dorney Rowing Lake near Eton back in July, Take That row back into action with this superb Mat Whitecross-directed promo for big ‘welcome back Robbie we missed you’ single The Flood. “The original idea for the video came from the band – they wanted to do ‘Chariots of Fire meets Forrest Gump’, a [...]
Pulse Films has incorporated the music video and advertising activities of Between The Eyes, with the BTE roster now existing as a separate identity, or label, within the Pulse stable called Between The Eyes @ Pulse. The deal will result in Pulse representing Between The Eyes’ directing roster – including Eran Creevy, Mat Whitecross, Perou, [...]
Mat Whitecross has spent a lot of time working with Coldplay over the past year or so, from making the dancing politicians viral for Violet Hill, to live stuff. And he’s certainly not done yet. In fact, he is now preparing to shoot a documentary about the band as they spend ’09 plugging away at [...]
Mat Whitecross is down with the Coldplay boys. He’s shot them while recording the new album, and he’s directing the next video. He also made this ‘dancing politicians’ viral for the current single, demonstrating once more what an ugly and frightening character George Bush is. As if we didn’t already know. Shame Mat couldn’t find [...]
Between The Eyes: Eran Creevy has shot Natty’s July for Tim Nash at Atlantic, while Mat Whitecross has not only shot an alternative video for Coldplay single Violet Hill (coming soon on Promonews) and just shot a live studio performance of them recording their new record Viva La Vida, he is also co-directing Coldplay’s next [...]
