Director’s Notes

Video
Pumarosa 'Lions' Den' by Niall Trask

This is an outstanding music video for Pumarosa by Niall Trask – and in its way utterly terrifying,

Trask brings us ostensibly an idyllic scene: a man tends an apiary, packed with bees busily at work. But the gloriously heightened black and white photography, with black sky and white trees, creates an otherworldy feel that somehow enables the horror that follows.

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Video
Sigrid 'Focus' by Moth Studio

For one of the first songs that Sigrid recorded - now released in its original demo form - East London-based animation studio Moth have created a video to reflect the deep instrospection at the heart of Focus.

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Video
Bad Bad Not Good 'I Don't Know' by Will Mayer

Will Mayer turns a very tangible fear into an existential threat in his haunting video for Bad Bad Not Good.

A man sits in a car, inexorably filling up with water. When he escapes, he then find himself in another situation where rising waters could engulf him at any moment.

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Video
GRAVEDGR 'Rampage' by Paco Ratera

New Pulse signing Paco Ratera follows up his thrlling video for Gaika with a real top-notch horror show for GRAVEDGR.

Raterta's nerve-shredding homage to the slasher genre features the requisite relentless psychopathic killer- this one marked out by his unusual (but highly appropriate) weapon: a gravedigger's spade.

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Video
Spiritualized 'I'm Your Man' by Juliette Larthe

She has been one of the UK's top music video producers for years, and is the co-founder and executive producer of PRETTYBIRD in the UK. Now Juliette Larthe has made a surprising and very welcome move into music video directing, with a wonderful video for an awesome song from Spiritualized's new album, And Nothing Hurt.

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Video
Neck Deep 'Don't Wait' by Our World Is Grey

Shades of an Anton Corbijn classic for Nirvana as new Director/DOP duo Our World Is Grey team up with Neck Deep on their latest single for Don't Wait.

It's a surreal and bleak portrayal of loss of innocence, peppered with political sentiments and symbolism, with stylish art direction (Jess Morgan at Jam Studio), and wrapped in a nostalgic non-heart shaped box.
 

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Video
H.C. McEntire 'Baby's Got The Blues' by Jared Hogan

Jared Hogan has created a series of simple but hugely striking portraits of ordinary people for alt-country artist HC McEntire's heartfelt Baby's Got The Blues. 

The subjects are all connected to Heather (HC) McEntire, and some of them also become her fellow performers... 

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