Precocious directing duo BRTHR takes a big leap upward with their hip-hop video with a difference for red hot Aussie hip-hop starlet Iggy Azalea’s Bounce. Super-colourful, brilliantly edited and culturally enlightening, BRTHR – aka Alex Lee and Kyle Wightman – went to Mumbai in India to add some exoticism and Bollywood glamour to Iggy sexy [...]
After their acclaimed unofficial remake of Jay Z and Kanye West’s Niggas In Paris last year, Lionel Hirlé & Grégory Ohrel – aka Greg & Lio – have followed up something even more impressive. For French rap star Booba’s Jimmy they tell the story of a young man’s journey from poverty in Africa, to drugs [...]
Azealia Banks comes on like a screaming banshee in Jam Sutton’s video for Yung Rapunxel, which wouldn’t be half as enjoyable if Azealia didn’t look like so amazing in the video. That’s even before Jam’s FX work that turns her eyes into little mouths, transforming her less into a Daliesque portrait (like Madonna in Bedtime [...]
Outrageousness has become pretty much par for the course in Tyler The Creator’s vids, and what marks out his video for IFHY (that’s I Fucking Hate You) is the visual expression of self-loathing that marked out the brilliant Yonkers. Bizarre yet entertaining and of course, darkly comic, Tyler in mildly creepy Lazy Town-style makeup pursues [...]
Influenced by the characters he animated on an Amiga as a kid, Tom Jackson (from digital agency RamJam) has put together a noir animation featuring gangsters, dirty cops and a little bit of magic – all with a pleasantly distinctive style. Tom’s dark high-contrast cityscapes are deeply atmospheric and his characters suitably enigmatic or suspicious [...]
Oliver Dressen is director Hero – a sometimes Shanghai, Brussels, Paris or Budapest-based filmmaker with a penchant for special effects. However in this video, Hero exposes an obvious love for 70′s chic, corduroy and bowling. Three guys battle for the attentions of a pretty girl who, of course, has a bit of a sweet tooth. [...]
Road trippin’, lap dancin’ and some serious booty action all served up scorching hot in Jonas and Francois’s video for upcoming hiphop star Iggy Azalea’s Work. It’s a journey of sorts, from the backwaters of Hicksville to the big city – and what Iggy has to do to get there. Iggy’s hot alright, and her [...]
Richard Devere Price, along with motion animator Gavin Driver have put together an infographic-style video for Two4Se7en / 365 that features some YouTube interactive integration. The video is artfully handled and flows nicely with the pace of rappers WhoIsParadise, MCD and J the Exodus. Based around the theme of boycotting Black History Month in favour [...]
The distinctive part-live action part-animation style of Ruff Mercy (aka Bristol-based Russ Murphy) has graced excellent promos for ScHoolboy Q, Flying Lotus and Blu, and ‘new king Of Hip Hop’ Kendrick Lamar in the past few months. Now he’s just dropped another killer for the claustrophobic, twisted, Odd Future-influenced hip-hop of Black Dhalia – a [...]
Elisha Smith Leverock steps up to the plate to work with 2 Chainz, one of the biggest names in US hip-hop right now, and makes a very different hip-hop video for I’m Different. Shot in Miami, barely a hip-hop video convention is left unscathed – particularly in this directors cut of the video that’s pulled [...]
