Monday, 25. February 2013 - 5:00 pm
Reflecting her fascination with North Africa and her partly Algerian heritage, Institute For Eyes (Luke Seomore and Joseph Bull) travelled to Casablanca in Morocco with young singer Yadi to shoot the video for The Blow – with a combination of regular collaborators and local crew.
The result is an absorbing snapshot of real life in this beautiful city – given a more dramatic edge in the alternate cut for the Joe Goddard remix of The Blow.
The Blow (Warner Bros)
Director: Institute For Eyes
Exec Producer: Tash Tan
Producer: Emory Ruegg
Local Producer: Mehdi Lahlou
DP: David Procter
Colourist: Edwin Metternich at Framestore
Editor: Julian Eguiguren at Final Cut
Commissioner: Jen Herrera
Watch: The Blow – Joe Goddard remix