Archive for February 25th, 2013

Lana Del Rey ‘Burning Desire’ (Jaguar Commercial) by Anthony Shurmer

Following her win for Best International Female at the Brit Awards last week, Lana Del Rey calls on Anthony Shurmer to direct this creative hybrid of music promo and Jaguar car commercial soundtracked by her song Burning Desire. Shot in Brockley, South East London, Anthony explains the ideas behind the unusual production: “It was great [...]

Yadi ‘The Blow’ by Institute For Eyes

Reflecting her fascination with North Africa and her partly Algerian heritage, Institute For Eyes (Luke Seomore and Joseph Bull) travelled to Casablanca in Morocco with young singer Yadi to shoot the video for The Blow – with a combination of regular collaborators and local crew. The result is an absorbing snapshot of real life in [...]

Diplo ‘Butters Theme’ by Reuben Dangoor

Reuben Dangoor’s mesmerizing new video for Diplo’s Butters Theme features multiples of saucily-garbed girls – cool styling from Jessica mae and Marika Ames – shaking their stuff against a background of 80’s sunset colours – a highly impressive exercise is After Effects, with Gabriel Ayache as VFX artist and co-director, culminating in a Cyriak-style kaleidoscopic climax… [...]

Haezer ft Tumi ‘Troublemaker’ by Kyle Lewis

Young South African director Kyle Lewis develops a familiar kids-with-superpowers storyline, but gives it a whole new dimension in the video for Haezer’s Troublemaker, featuring Tumi. We’ve seen the penetrating stares of kids getting all telekinetic in last year’s trilogy of M83 videos by Fleur and Manu. Kyle transposes this scenario to a South African [...]

Mikill Pane ‘Good Feeling’ by The Pickering Bros

New Mercury Records signing Mikill Pane plays the part of narrator, unravelling the exploits of a fresher hitting the student party circuit in this Pickering Bros-directed promo for new single Good Feeling. “Pane tells the story of a young man starting out at university,” explain the directing duo. “Our main character has had a tough [...]