Wednesday, 14. November 2012 - 4:30 pm
Joining a roll of honour of directors that have won a special award for their longstanding achievement in the field of music video direction at the UKMVAs and the CADs before that, Jamie Thraves received the Icon Award at the UK Music Video Awards 2012 last Thursday night (November 8th) for his outstanding contribution to the medium. And he had absolutely no idea it was going to happen.
A stunned Jamie accepted the award from his friend and regular collaborator Aidan Gillen – who flew in from Ireland just to talk about Jamie and hand him the Icon Award at the ceremony at the Empire in Leicester Square. Having performed in two Thraves-directed feature films, The Lowdown and Treacle Jr, the actor pointed out how Jamie Thraves’ use of narrative transformed the music video medium in the mid-Nineties – as well as making some imperishable classics of the artform.
Jamie joined Oil Factory in 1994, and many of his ‘Oiler’ friends and colleagues, and several artists who have worked with him, contributed to this year’s MVA Icon Award film – edited by fellow Oil Factory alumnus Adam Dunlop, and produced under a veil of secrecy by Carrie Sutton and Beth Montague at Jamie’s new production company home, HSI London.