Friday, 6. July 2012 - 12:30 pm
Black Eyed Peas frontman will.i.am demonstrates his love of Blighty by shooting his own promo for his debut solo single Is This Love – featuring strikingly-coiffured singer Eva Simons – in historic London.
In a fine display of will(i.am) power, the Is This Love promo – produced by Kwok Yau out of Serious Pictures – involved a motion control shoot next to Tower Bridge. And lots of good ol’ British rain. Strike a light guv.
will.i.am ft Eva Simons
This Is Love (Interscope)
Executive Producer (The Bridge): Mike Jurkovac
Executive Producer (Serious): Donnie Masters
Producer: Kwok Yau
DP: Brandon Cox
Editor: Toby Conway Hughes
Offline: Marshall Street Editors