Tuesday, 12. April 2011 - 10:34 am
The new promo for digital station BBC 6 Music directed by Dom Bridges entertainingly features Jarvis, Lauren, Huey, Lamacq, Cerys and new recruits Radcliffe and Maconie who are ‘building 6Music’ from an unfeasible array of listening devices to create their own version of Broadcasting House. Very impressive it is too.
The powers at the BBC are drawing a line and hoping you forget that they intended to close the thing last year – and probably succeeding.
BBC Radio 6
Prod co: Red Bee Media
Director: Dom Bridges (from Mustard Film Co)
DoP: Chris Sabogal
Post Production: Glassworks London
Editor: Jonnie Scarlett
Agency: Fallon London
Agency Producer: Natalie Curran
Chief Creative Officer: Pete Gatley
Executive Creative Director: Augusto Sola
Creative: Emily Cussins