For the third single from the Big Whiskey And The GrooGrux King album, the Dave Matthews Band wanted something a little different video-wise, and that’s what they got: an intimate performance that becomes a flashmob-style event where a considerable number of fans accompany the band on the song You And Me.

“I wanted to keep the video simple as the song was so personal,” says Michael Baldwin, the British director shooting his first US-commissioned video. “Then the ‘You and Me’ part made me think of a mass play-along, with the ‘you’ being anyone and everyone possible.

“We had no trouble getting accomplished musicians to be part of the video, as Dave has a huge fanbase. In fact, we had far too many applicants – it took me a day to wade through the casting websites. It sounded amazing on the day, as everyone had spent a few days learning their parts of the song and when they first played along, it was brilliant. They were louder than the playback.”

Dave Matthews Band
You And Me (RCA)
Director : Michael Baldwin
Producer :Jeremy Sullivan
Label: RCA
Production Company: Flynn/ DNA
1st AD: Stanley L Morse
DoP: David Lanzenberg
Art Director: Laura Harper
Stylist: April Johnson
Makeup: Jenn Streicher
Hair: Michael Sparks
Watch: here

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